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Start for freeIntroduction to Agricorp International's Mission
Agricorp International, led by Director of Strategic Investments Vishal Vijay, is at the forefront of shaping the future food business ecosystem. Established 30 years ago, this family-owned company has embarked on a journey to connect food-producing regions with areas in dire need of these agricultural commodities, particularly in the Asia Pacific region. Agricorp's primary mission involves facilitating the sourcing process for large food manufacturers and processors, ensuring they can meet the nutritional requirements of their populations without the need for on-ground presence in food-producing countries.
From Traditional Roots to Innovative Frontiers
Vishal Vijay, representing the second generation of Agricorp's management, shares the company's evolution from its foundational goals to venturing into new, exciting areas like alternative proteins. Agricorp has become a market leader in pulses (lentils, chickpeas, and other legumes) and is now exploring how these can contribute to more sustainable diets and a more sustainable food supply chain. This drive has led to the establishment of a protein extraction facility in Canada and a research facility in Singapore, focusing on the potential of plant proteins.
The Launch of Herbivore
In a bold move to address current trends and consumer demands for healthier, sustainable options, Agricorp launched Herbivore, a consumer brand offering plant-based dairy alternatives, primarily cheeses, made from proteins they manufacture. Herbivore seeks to challenge the industry norm by offering products with fewer ingredients, aligning with consumer preferences for minimal, understandable labels.
Research and Collaborations
Understanding the importance of innovation, Agricorp has partnered with universities and research institutions to enhance the efficiency of protein extraction from pulses and to explore the functional properties of plant proteins. These efforts aim to lower the cost of plant-based proteins and improve the taste and texture of plant-based products, moving away from the need to mimic traditional meat products.
Strategic Partnerships for Global Impact
Agricorp's vision extends beyond its immediate operations, as evidenced by a recent joint venture with Meg milk snow brand, a leading dairy company in Japan. This collaboration aims to set up a new protein extraction facility in Malaysia, demonstrating Agricorp's commitment to partnering with industry players to popularize plant-based proteins and future-proof businesses in light of shifting consumer preferences.
Embracing the Future of the Food Industry
As the food industry faces volatility and challenges, Agricorp International stands as a beacon of innovation and sustainability. By focusing on the fundamentals of health benefits, cost-effectiveness, and taste, alongside strategic partnerships and research initiatives, Agricorp is well-positioned to lead the transition towards more sustainable food supply chains. The journey of Agricorp International exemplifies the power of vision, innovation, and collaboration in transforming the global food landscape, promising an exciting future for the industry.
For more insights and to stay updated with the latest innovations in the food industry, listen to the full conversation on Future Food Cast, powered by Farm to Plate.
