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Mastering the Interview: How to Ace the 'What Are You Looking For' Question

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The question of what you are looking for in a new role is a staple in interviews across industries. Ben White, with over a decade of experience in talent acquisition, emphasizes the importance of going into an interview prepared to tackle this question effectively. A well-crafted response can significantly boost your chances of making a positive impression, while an unprepared answer can just as easily derail your application.

Key Strategies for a Successful Answer

Avoid Negative Statements About Your Current Role

First and foremost, it's crucial to steer clear of expressing a desire to escape aspects of your current job that are also part of the new role. Such remarks can instantly remove you from consideration.

Show Enthusiasm and Passion

Enthusiasm is contagious. Candidates who express genuine excitement about the role and the company stand out. Remember, companies are keen on hiring individuals who are not just there for the paycheck but are genuinely interested in contributing to the organization.

Align Your Answer With the Job Description and Company Culture

Your response should demonstrate a clear understanding of the job responsibilities and reflect the company's culture and values. This alignment shows that you've done your homework and see yourself fitting in seamlessly.

Tailor Your Answer: Research and Preparation Tips

Leverage Company Values

Investigate the company's website, especially the 'About Us' section, to glean insights into its mission and values. Incorporating these into your answer can significantly impact your compatibility with the company's ethos. For instance, if the company prides itself on being mission-driven, highlight your passion for working in such environments.

Highlight Relevant Aspects of the Job Description

Before the interview, thoroughly review the job description. Identify key responsibilities and express your eagerness to take on these tasks. For example, if the role emphasizes people management, share your enthusiasm for leading and developing teams.

What to Avoid in Your Answer

  • Lack of enthusiasm: Showing indifference can make you less appealing than a candidate who demonstrates genuine excitement for the opportunity.

  • Unclear goals: Failing to articulate specific aspirations or showing indecision can portray you as unfocused and unprepared.

  • Misalignment with the role: Expressing interest in responsibilities not covered by the job description suggests you might be better suited for a different position.

Ben White's insights emphasize the importance of preparation and specificity in responding to this common interview question. By researching the company and aligning your aspirations with the role and its culture, you can craft a compelling answer that enhances your candidacy.

For more detailed guidance and examples, watch Ben White's full discussion on this topic here.

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