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Maserati faces potential sale after disastrous 2024 performance. Stellantis cancels $1.6 billion investment as the luxury brand loses $25,000 per car sold.
Jaguar unveils plans for an ultra-luxury electric vehicle with 478 miles of range, set to rival Bentley. The new EV marks Jaguar's ambitious rebranding strategy.
Nike faces challenges after strategic missteps. New CEO Elliott Hill aims to revitalize the brand through innovation and sports marketing.
Explore Nike's ambitious turnaround strategy under new leadership. This analysis examines the company's plans to revitalize its brand and regain market dominance.
Orin, known as the internet's creative director, shares his journey in content creation and building a lifestyle brand. He discusses strategies for leveraging social media, product development, and brand building.
Protege, a data-driven marketing insights platform, is transforming the shopper marketing landscape. By rewarding users for their purchases, Protege helps brands overcome challenges and reach new audiences.
Discover the key marketing laws that drive growth for small B2B brands. Learn how to compete with larger competitors by leveraging brand building and customer acquisition strategies.
Explore how brands can effectively capture consumer attention in today's oversaturated digital landscape. Learn strategies for creating culturally relevant content and maintaining brand coherence.
Discover how Airbnb's marketing team creates innovative campaigns and maintains a customer-centric approach. Learn about their creative process and cross-functional collaboration.